Don't get me wrong, I really enjoy the Westin heavenly bed products. If there are storage issues already with the new seat configs, how much worse will big poofy blankets and pillows make it. Also, the thought of white pillows and blankets; how long before you get on a flight to find a not so white folded blanket/pillow on your seat.
It sounds like a great marketing plan/upgrade for the product, makes me kind of wonder about execution though....