Here is the North American version of the Flying Club Silver status offer...
http://www.virginatlantic.com/corpor...iew.do?id=3390
The offer is intended for American Express Platinum Card ($450 annual fee) holders, but others report success enrolling even without the card. Silver status is of no practical benefit if you do not intend to credit the flight to Flying Club or fly on Virgin again in the next year or so.
If you belong to (or join) Hilton HHonors you could transfer the Flying Club miles to HHonors points, but the minimum transfer is 10,000 miles = 10,000 HHonors points. If you are interested in this option it is probably better to credit the flight to Hawaiian Airlines, because their miles transfer 10,000 = 20,000 HHonors points. (Note that Hawaiian will not transfer miles to Hilton if they were
transfered in from another program. I do not expect miles
earned by flying on VS would be subject to this restriction.)