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Thread: Promotion overload
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Old Feb 8, 2008 | 8:36 am
  #13  
RAPC
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Join Date: Sep 2006
Location: Manchester, England
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Originally Posted by Oxon Flyer
They should really take a leaf out of Starwood's book where the promotions are generally all geared around bonus points, and built in an ascending pattern to encourage additional incremental / discretional volume,
eg
Completely agree as it incentivises us to spend more and stay / fly more. It has worked well for me at least as I have done more stays than I planned to for the sake of the bonuses. Similarly, I would spend more money with bmi if the opportunity arose to be given a reward of legitimate value. (i.e. not a lounge pass or £0.38)
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