I have an idea of how JetBlue can fly to MSP. First, they start off by offering 2-3 daily non-stop flights to JFK. If the demand is high for service to JFK, add another non-stop. They would only need one gate to start and that gate would be over at the Humphrey Terminal. Second, When they see a demand for another destination from MSP, say Boston, they could add that route 2-3 times a day non-stop from another gate. Third, repeat step 2 with either Long Beach, Dulles or Oakland. Fourth, add a new destination from MSP say to Orlando, San Diego, or Las Vegas and, BOOM you have got yourself a small focus city in the midwest. Fifth, if/when the Humphrey Terminal gets expanded, add a few more flights/destinations. Does that sound like a great idea or what?!