Originally Posted by
entropy
A holding CO merger would be the best way to go certainly for 2 large carriers.
Great idea! Let's call the company Texas Air. We can name one airline "Eastern," which will be strongest in the eastern part of the U.S. and call the other half "Continental" which will be the international and western-focused carrier. And let's give it a common FF program...and bring in a guy named "Frank" to run the whole thing. It'll be great!