FlyerTalk Forums - View Single Post - Is Oneworld supposed to be consistent?
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Old Sep 7, 2007 | 7:18 am
  #12  
jhm
15 Years on Site
 
Join Date: Feb 2006
Location: London
Posts: 2,809
Originally Posted by The Saint
The OneWorld Alliance is a marketing gimmick.

It consists of little more than sticking the logo on the members planes (and some of their boarding passes). It's very good at helping the members financially - cross alliance e-ticketing and codeshares etc., but when it comes to making any tangible improvement to the pax experience, forget it.
Surely a bit harsh ? Lounge access, earning miles and TPs on flights, priority check-in and all the other usual benefits.
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