I saw them unwrapping the checkin terminals and doing other various set up things at the new VA counter at LAX a couple weeks ago. A very sleek looking setup, and you could feel some excitement in the air from the VA people who were directing the work.

I think, if nothing else, it should compete with ATA, WN, etc. for LAS and LAX/SFO trips. Will I move any of my UA spend over there? Not biz travel, and probably not any personal jaunts to LAS.