Originally Posted by
CAL PHL FLYER
@:-)@:-)CO does not need to provide Lifetime elite benefits..they tried this allready..and replaced the Lifetime Elite program with the opportunity to requalify for Elite status every year..A person with lifetime status would not have an incentive to generate revenue for CO as opposed to someone who needs to re-qualify every year..This is a smart descision on CO part to maintain a postive cash flow..Its silly to give someone benefits who doesnt generate revenue..@:-)
Sounds good. But if the competitors give that perk and customers have a choice, why would they stay with Continental? I have come to realize it makes no sense to me to remain loyal to Continental and re-up for Platinum each year. I am incurring an opportunity cost by not switching my current business to another carrier.