You must be, for I've been wondering what happened to those regular upgrades of the pre-FFP days.
I tend to agree with the discussions on other forums that it makes sound business sense not to upgrade unless absolutely necessary, and I believe that Lufthansa is even more unwilling than SWISS to dole out free upgrades. On the Air France forum, however, mention is made of the fact that Frequence Plus Rouge (=Travelclub Gold) members benefit from regular free operational upgrades. Once again, I tend to take the middle view that an ever-so-occasional sweetener to elite passengers can go a long way.