Originally Posted by
BAHumbug
Should they, though ?
Look at someone who purchases 1 x J class ticket at (say) GBP3000 and has no status - so as far as BA can tell he is not a regular flyer.
BA doesn't know that this person buying full fare last minute J won't become a regular flyer on the basis of this trip.
Also as status holders you want the airline to pander to you. However, at £4k I would want to be pandered to at the same level if I'm paying x2 the cost.