They want to make money. It's like American Express' platinum card. Anyone know what the annual fee is on that thing? And don't you have a minimum charge commitment for that as well?

Keep in mind that people here are far more concerned with elite tiers than most of the folks who get it.

I'm definitely in the minority here, but I'm like, if they can make money off people who don't use their services as much and thus can reduce the price I pay or, in the case of an airline these days, not go belly up, I'm all for it.