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Old Mar 4, 2002 | 1:51 am
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Quokka
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<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Originally posted by pynchonesque:
How about a purely revenue-based program? It boggles the mind that loyalty programs are still based on something as arbitrary as miles flown.</font>
Revenue-based programs are neither new nor truely innovate -- for example National Airline's "Comps" program is basically revenue based. [National is owned by several casino companies btw, which helps explain certain aspects of their operations]



[This message has been edited by Quokka (edited 03-04-2002).]
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