Probably more than you wanted to know:

"Chocolate, with its special meaning in Western culture, is becoming more and more fashionable in China.

However, per capita chocolate consumption in China is still much lower than the world's average.

Statistics indicate Chinese citizens annually consume less than 50 grams of chocolate per person.

While in Western Europe, the per capita chocolate consumption is 8 kilograms per year.

The Swiss are the world's largest consumers of chocolate, with an annual per capita consumption of 10 kilograms.

Even in China's neighbouring countries such as Japan and South Korea, average per capita chocolate consumption is more than 1.4 kilograms a year, much higher than that of China.

But with a population of more than 1.3 billion, China is widely regarded as a potentially huge market for world chocolate makers."

http://www.chinadaily.com.cn/english...ent_402994.htm