Not sure this is so much a co.com wish but an overall seat assignment software/policy change:
See
this flyertalk thread that discusses the fact that at the airport, non-elites without pre-assigned seats are consistently seated in the elite seats before the seats further back. The system should block middle seats in the elite section until all other seats are filled. For that matter, it might ought to block all the elite seats until ALL the non elite seats are filled.
-- your snobby elite friend.