What I mean by I don't get coldstone is that I don't understand the whole philosophy behind their ice cream.

Okay so they happen to have people who know how to make ice cream in a unique way...

They like to keep the crowd entertained by singing songs...

They have more than just ice cream...

They have Starbucks-esque size names (I forget what they are but I was served by an over-enthusiastic employee who pretended he didn't know what 'medium' meant)

but are these good reasons to overcharge the *#@! out of people?

Ice cream does taste good, but it's ice cream, you can't age ice cream. The only way you improve ice cream is to add sprinkles or nuts or cherries.

Maybe it's because Mrs. mjcewl and I do not have any kids and we can't see the smiles on their faces if we happen to take them there. But if I did have a kid, I would probably take them to a Friendly's or somewhere else where I won't feel like I am getting robbed.