Originally Posted by
bchl
why isn't SPG considering to offer a lifetime Platinum membership? I believe that Hyatt/Hilton/Marriott are all offering one.. This could be a nice marketing tool to even increase the loyality of people frequent Starwood properties. I'm not saying you should give it out like incentives, you can easily set the level quite high.
If there should be a platinum lifetime membership, my life would make more sense then to reach another goal (just kidding
)
Hilton does not either. It is a sore point with some of the guys doing a 150+ nights a year. It is the only reason I think about going ot marriott every now and then, along wiht Plat premier.