Originally Posted by
JetBlueFA
Don't take this as true fact but jumpseat talk can travel far and fast. I've heard from several sources that changes to the TrueBlue program may be coming. I personally haven't heard anything not any details and it is pure speculation at this point because the company has other things to focus on. If I can dig up some dirt i'll pass it along.
Not surprising at all.
Currently the program treats a 100 segment/yr traveller the same as a 10 segment/yr traveller. At some point (maybe a few years down the road) I think all the 36" seats will be held for frequent travellers or those willing to pay more like United's E+ and Northwest's CoachChoice program. Also, I think there will be offers such as double points or half price awards for frequent travellers to make the program more appealing to those that fly the most.
The bar has been set by the majority of the carriers out there and B6's TrueBlue program is pretty much on an island (a bad island, not a good island) relative to other frequent flier programs out there.
Heck, I wouldn't be surprised if B6 does away with the point system and goes with a miles based system.
The one good thing about TrueBlue was what seemed like increased award seat availability but that seems to have gone away.