FlyerTalk Forums - View Single Post - "Flying Colors" Identity Theme Going Away? Upcoming New Livery...
Old Feb 28, 2007, 8:03 am
  #1  
jimrpa
 
Join Date: Aug 2001
Location: Wayne, PA USA
Programs: DL MM, Marriott Bonvoy Lifetime Titanium, HHonors Gold
Posts: 7,242
"Flying Colors" Identity Theme Going Away? Upcoming New Livery...

Has anyone else noticed the decrease in empasis on Delta's "Flying Colors" Identify Theme (look at the tail of the current livery to see what I mean). SkyMiles Membership cards, Delta Credit Cards from American Express, and almost everything else used to feature this theme. In the more recent communications I've received form DL, I've noticed that they're featuring the "widget" "watermarked", instead of "flying colors". For example, my 2007 PM card is black, with the "Widget" a slightly different shade of black. My 2006 PM card was black, with "Flying colors" in shades of very dark grey. Also, "Flying Colors" is no longer part of the cabin crew uniform (ties/scarves).

Anyone think they might change the livery upon exiting bankruptcy and get rid of "Flying Colors" entirely?
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