Spend some time reading this website.

http://www.nikkipilkington.com/ I know this woman. She is very successful at what she does and she shares on her site some of her tricks.

Lots of articles on there.

And do away with Flash, it isn't indexed properly. Flash is great to add spice to a site but it is not so great to use for an entire site. Not if you want to be on top on search engines.

Good luck
/E