Originally Posted by
bealine
Yes! It's a never-ending spiral which started under Bob Ayling:
1. P155 the staff off!
2. P155 the passengers off!
3. Loss of passenger receipts because pax pi55ed off!
4. Offer low fares to get bums on seats!
5. Cut costs to cover loss of profit due to lower fares!
6. Back to Stage 1!
Unless we halt the cost cutting and start climbing the hill to being a cost-efficient, FULL-ON CUSTOMER SERVICE airline once more, British Airways as a worldwide carrier of repute probably won't last beyond another decade.
Having just watched "Excess in the City", I am filled with revulsion at the enormous gap between "haves" and "have nots" in British and American society!
This is such a simplistic analysis of what has happened to the airline industry since 1996 and what is the state of that industry now, including BA, as not to be worth responding to.
