how did it come to be that you chose this specific topic?
Well here in England, Frequent flyer programmes are not as popular as in the US, but there has been increased interest from the British based airlines, so I thought I would research to see how the airlines could therefore benefit from introducing this more over here. I have always had a keen interest in working for an airline once I graduate from University next year, therefore, it seemed sensible to focus my studies on this area and no one in past years at my University has ever studied anything to do with frequent flyer programmes.

Are your parents actively involved in the quest for miles?
Both my parents and I are currently involved in collecting miles, I am a memeber of Virgin Atlantic , but my parents are active flyers between the UK and the US, so are memebers of United Airlines, Virgin Atlantic and Continental Airlines.

how popular the topic might be for other university students you might know? At the moment the most popular honours project subjects are to study low cost airlines or something to do with the UK tour operators, therefore they have found it interesting as it is different to the usual research undertaken.

In answer to the problem over my sample, I have identified my sample to anyone who is a frequent flyer memeber, both in the UK, USA and Australia. I will also be noting the sample as a limitation in my research.

Thank you to everyone who has taken an interest in my research.