Originally Posted by Flying Doctor

I'd like to add the following having read so much about BA F:

Firstly, although I agree that the A Class First ticket is substantially less than full fare (and can be often less than a full J fare in CW) don't forget that many in CW will be on I class or corporate fares which are also massivley discounted so the issue of revenue in J compared to F gets even more complex.

However, it is fair to say that on average F is considerably more expensive than J.

I have been in F many times and I have to say that it is variable what you get in terms of service. However, overall it does feel that the service in F has been slowly downgraded over the years. It will be interesting to see if the new enhancements and turndown service will really make much improvement. I somehow doubt that they will.

If BA really wants to have a true F Class then with the new refit due in 2008 there need to be far less seats in F so that they are much bigger. With 14 seats in the allotted space for F at the front of the cabin there is now very little difference between the size of the seats in F and J.

With regard to revenue, I have often heard it said that if F is full then the flight is in profit (even allowing for air miles tickets and A Class) so ther is scope to improve matters considerably.

Somehow, having recieved the email about compulsary on line check in and the way it is going I doubt that much of this will ever happen. F should be what beloved Concorde used to be, a trully memorable experience.