For first time travellers to Bangkok -- who may not yet be familiar with Asian business customs -- this is worth further thought.

Billp is correct that Accor manages a wide range of hotels in Thailand, from middle-budget up to luxury.
Having experienced several Accor-managed hotels, I can recommend them to first-time travellers to Bangkok.
As Billp explains, there are other, Western, hotel-management firms operating in Thailand, besides Accor.

I my travels in Thailand, I have consistently observed that hotels which appear to be owned/managed by locals (meaning, in most cases, Thai-Chinese), have somewhat lower standards of cleanliness, service, and honesty.
The attitude seems to be, "What is the minimum we can get away with, that the customer will still accept?"
Yet, those hotel rates are similar to Western owned/managed hotels in the same areas, where I observe higher standards of quality and service.
In Western owned/managed hotels here, the attitude seems to be, "What else can we do to give the customer a positive experience at our hotel?"

I could give many supporting examples from personal observation.
And, of course, it is always possible to find exceptions on both sides.

Just from looking at hotel web sites, it's impossible to know who is the owner/manager of a hotel.
That's why I recommend to travellers coming here for the first time, that they select hotels which are managed by Western owners or an international chain.

- Peter
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