The time is ripe for WS to implement a real FF program
With the changes to AE announced today, the continual devaluation of AE points and the transformation of AE in to a frequent buyer program I am ready to completely jump ship for my Canadian travel. The things that are holding me back are:
1. A real FF program. Airmiles is a frequent buyer program. I use it and am happy with it for what it is, but it isn't a frequent flyer program. Give me a program that gives me priority seat assignment, complementary lounge access and a simple-to-use online booking system for reward flights.
2. An alliance with a US based airline or airline alliance (One World). The majority of my travel is transborder and although I have used WS for getting to LAX and FLL I can't take them when I need to go to DCA, ORD, LGA etc.
Actually, I would probably switch from AC to WS if I got either one.