Hi,
On the Virgin Upper Class serivce, tubs of ice cream are brought round mid flight ( in some tubs the ice cream is very hard immediatley upon opening but after a few minutes it is softer).
Nice to see BA intoducing the service- i missed it on the BA long hauls ( esp to SFO where there is a gap between lunch and afternoon tea- icecream does fill the spot nicely!)
Regards
TBS