Originally Posted by CHOwahoo
RIC is a very strong US and DL flyer base, and the fact that US has flooded the LGA-RIC route with frequencies and DL is on the JFK-RIC route, it's going to be tough for B6 to steal market share from anyone but leisure travellers. US is even competing on walkup fares on this route. And while, yes, B6 flights are more pleasant, who cares about that for such a short flight?
The NY-BOS and BOS-DCA markets are also predominantly US and DL flyer bases as well, but that hasn't prevented Jetblue from succeeding in those markets. They have been able to stimulate new traffic in those markets, and that was probably desired as well in Richmond. Now, maybe 4 flights a day is too much. Maybe they could take away two flights from RIC and add them to CLT, or start BOS-CLT. Again, I think this goes back to a lack of marketing in this smaller market, which makes me think twice about this approach when they enter Nashville and Columbus in the upcoming weeks.