Originally Posted by clarkef
HI Marriott_Guy. I really didn't understand the reply. I agree that using a rate code that you are not entitled to is wrong. However, you also posted that it also hurts the company that "owns" the discounted code. My questions is simply, how does it hurt the company.
A hotels rooms inventory is a fixed quantity, they can't produce additional ones if demand increases, so you must make your return on what you have, if you give too large of a discount on too many rooms there is no way to produce the expected results and your competition will beat you