Hi!

I need to book a hotel room in London for 6 nights in September then will likely be there rather often next year, perhaps 2 nights per month.

I'm not very familiar with london hotel industry and don't know where to find good deals. Hence I'm turning to people used to travel there and asking what do you think it's the best way to go.

I've never registered for an hotel program as most of my stays in hotels are in SEA and I usually stay in serviced apartment, especially The Ascott who doesn't seem to offer any fidelity program. In London I just got the rates of Sommerset, their less luxurious chain, and it's far from a good deal.

So would you recommend joining an hotel program ? which one? Do you know some 4 stars with large rooms where I can negociate a decent deal - I like having some space, favouring a few extra sqm over an extra star.

I have budget up to 140 £ per night but 100 would be better. I usually work around Hatton Garden but other downtown locations might do.

I'm also a gold ROP and silver Skyward FF member, so if I get some miles on the way it won't hurt.

Thanks for all input
Luis