As an example. would you feel better if the airfare for YYC-YVR was $136 plus tax or $186 taxes in. My point is, it does not change the amount of money your going to pay.
From my perspective, I don't see what the big deal is about base fare advertising. The general population knows there are numerous taxes and user fees and adjusts accordingly.
What I think your really hoping for is to fly YYC-YVR for $136 all, and this is an unreasonable expectation given the market conditions and the state of aviation taxation in this country.