A very recent example of this in today's WSJ.
The thread where the story was "trolled":
http://www.flyertalk.com/forum/Forum78/HTML/000050.html
And the WSJ article:
Check Your Insurance
Before Renting an SUV
By JANE COSTELLO
WSJ.COM
Steven Chan won't be renting a Ford Excursion on his next trip.
Mr. Chan, a consultant from Oakland, Calif., reserved a full-size car from Budget Group Inc. in Seattle to drive over Easter weekend. When Mr. Chan arrived at the counter, the rental agent pitched him an upgrade to a Ford Excursion for an additional $25 a day.
"She told me it was very easy to drive," Mr. Chan says. "But when I saw it, I realized it was huge -- like a tank."
He was tired and didn't feel like walking back to the counter to complain, so he drove off into the sunset in the super-sized SUV...
http://interactive.wsj.com/articles/...8854259871.htm