Virgin, Emirates to take on Qantas
By Jamie Freed
November 15, 2005
Virgin Blue is poised to launch an attack on Qantas today by revealing a joint frequent-flyer scheme with Emirates and the launch of an associated credit card.
A Virgin Blue spokeswoman would only say yesterday that chief executive Brett Godfrey would make a "significant announcement" at Sydney Airport this morning, the day before its annual profit results are released.
But an Emirates representative confirmed to the
Herald that the carriers had joined forces to take on Qantas. Other industry sources said Virgin was preparing to launch a new credit card - possibly in partnership with National Australia Bank - which would allow customers to accumulate frequent-flyer points. ...