IMHO you can make a pretty good substitute for Weetbix by soaking a brillo pad in warm water, to which you've added a dollop of Vegemite. All-in-all, I'd rather tuck into a couple of Tim Tams washed down with a cold glass of Milo! ^

Joking aside, back in 1997 was the last year that the Sydney Royal Easter Show was held at Moore Park (presently the site of Fox Studios). The next year the Show moved to the new Sydney Showground site at Homebush Bay. At the time of the 1997 Show, my family and I were enjoying a stay in Sydney at an apartment at the Oakford City West on Missenden Road in Camperdown, near the University of Sydney... Sanitarium Health Food Company, the makers of Weetbix, were sponsoring the weightlifting events at the Easter Show and had reserved a number of apartments at the Oakford as well as a number of floors of rooms at an adjacent hotel to house muscle men and women from all over Oceania that were competing in the Easter Show festivities and events. Every morning, before the participants were bussed to Moore Park, they gathered for breakfast at the hotel. I met a Bloke in the dining room there one morning while the athletes were eating and I never saw so much of the sponsor's product being devoured in one place... The breakfast table teemed with displays of Weetbix, Hi Bran, Puffed Wheat and all types of Sanitarium products. I saw guys looking like replicated Arnold Schwartzeneggers eating 8-10 Weetbix at a time washed down with concoctions of beverages they'd mix up from fruit and supplements in a bank of blenders. My breakfast companion made an interesting observation that the hotel's sewage system must be made of solid steel with all the fiber that went into those guys working it's way South! Being the wimp that I am, I tried a number of times to eat Weetbix in Australia or even Weetabix here in the USA, in hopes that it would make me bulk up like the muscle men I saw in Sydney that year, but I just can't get past the lack of taste! The Weetabix sold here in the USA is made in Canada and distributed by Barbara's Bakery, a company that markets brands like Puffins Cereals and other health food grain products. The only place outside of Australia or New Zealand that I've seen Weetbix offered on the hotel breakfast buffet was in Hong Kong. I've seen Weetabix throughout many other places in the world.