Originally Posted by robbr
For me. it's upgrades, early boarding (and guaranteed overhead storage space) and premium access lines in major airports, such as Atlanta. Rewards are nice, but the other items are of value every week for this raod warrior
I totally agree.
I also like when I have the extra benefits even when traveling with family. That way my better half is less reticent about my biz travel. She gets to enjoy some of its perks.