Is it my imagination, or did this come across to anyone else as refering to CO coach (in addition to CO F/J) as somehow being a "premium product"? If Gordo the Liar thinks his coach product deserves to have the word "premium" placed anywhere near it, he's been huffing jet fuel again.
"We have announced and are implementing plans to modify our product for the large segment of our customers who are not willing to pay for a premium product, to reduce costs and to generate additional revenue. Other carriers have announced similar plans to create lower-cost products, or to offer separate low cost products (such as a low-cost "airline within an airline")."