Aeroplan Launches the Aeronote(TM) Program: The Certificate-Based Marketing Tool Designed For Canadian Businesses


MONTREAL, QC, July 19 /CNW Telbec/ - Today, Aeroplan LP announces the
launch of the Aeronote(TM) program - the certificate-based marketing tool that
enables Canadian businesses to use Aeroplan Miles to improve their sales and
service.
Aeroplan developed the Aeronote program as an easy-to-use and cost-
effective way for businesses to achieve many different goals. These include
driving sales, energizing sales promotions, rewarding valuable and loyal
customers, resolving customer service issues, attracting new and first-time
customers and encouraging repeat business with their customers.
"For businesses, it provides an in-the-box and off-the-shelf promotional
marketing tool that leverages the power of the Aeroplan Mile," says Rob
Shields, Vice President, Partnerships, Aeroplan. "In turn, Aeronote
certificates allow Aeroplan to participate in the rapidly growing market for
gift and pre-paid cards."
Aeronote certificates can be deposited effortlessly online by Aeroplan
Members. For instance, a merchant can provide an Aeronote certificate at point
of sale on a particular product or service and members simply need their name,
Aeroplan number and a serial number located on the certificates to deposit the
miles securely into their account online at Aeroplan.com .
Joining the Aeronote program requires minimal Aeroplan-related
programming and, what's more, orders can be fulfilled with as little as five
days' advance notice. In addition, Aeronote certificates are customizable and
can be co-branded with the business' brand, logo and message.
"We've been looking for a new, cost-effective tool to help drive our
sales," says Guy Luzy, General Manager, ARC THE.HOTEL. "With the Aeronote
program, we've found it. Even better? It's easy for us to implement and it
gives our customers a reward that they actually want to earn - and use."
For more information about the Aeronote program, please visit
www.aeroplan.com/en/about/about_aeronotes.jsp . Businesses interested in
ordering Aeronote certificates should contact [email protected] or
call 1-888-305-1888.