<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Originally posted by joebeenyc:
If you look at the airlines with a high number of Internet/Direct bookings (Southwest/JetBlue) they are the ones that are profitable.</font>
I think there's much more to WN's long-term success than this: friendly people; a simple frequent-flyer program (which is also generous if you take even just a few trips per year); and cheap fares. (I'm sure there are more, but those seem the most obvious.)
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Life's a banquet, and most poor suckers are starving to death! - Auntie Mame