FlyerTalk Forums - View Single Post - What do you think about Hemispheres magazine?
Old Mar 30, 2005 | 8:03 pm
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Eastbay1K
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It is a decent mag - 3 perfect days is the best part, and even though I can't say I've done an actual "3 perfect day" itinerary, I've used bits and pieces to my liking.

When I read something like "You will awaken at the Four St. Ritz Regis Seasons on your balcony and go downstairs for breakfast. Breakfast awaits in "Se Murio por Tus Pecados" dining room, where you will enjoy a bounty of dried endangered gonads, while sipping the local luxury of enema du dodobird. After breakfast, you will embark on a walk to......

I would usually just get some coffee down the street with a roll and then start the walk, $40 more in my pocket.

What I used to like in another airline magazine (AS) was the personal column from the head of the airline - this was until Bill Ayer turned it into a marketing opporunity almost every month. Frank and honest talk from the chief, and/or a personal story, comment, etc. was always a nice touch. I think this would be a good touch for UA.
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