FlyerTalk Forums - View Single Post - Message from UA CEO Scott Kirby to UA employees about present situation 20 March 2026
Old Mar 23, 2026 | 10:20 am
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n8-the-gr8
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Originally Posted by NJSwamplands
Appreciate Scotts upbeat letter but it seems head buried in the sand. If this continues and generates a world wide recession/depression, how could that not materially impact his company? Just got the notice to cut back on travel until this settles down. I have been materially impacted by this war and I buy tickets.
It is a bit incongruent to generally say "no cost cuts planned - we're in a great spot, no worries!" and also mention that if jet fuel stayed at current prices, costs would increase by over double the highest profit United has ever earned...

At the same time, you can't really expect a CEO to be transparent about contingency plans before they're necessary. At some point when things get bad enough (sustained fuel cost increases, increased pricing, and the resultant drop in demand for a sustained period), you inevitably need to reduce capacity which, if paired with a recession, requires staffing level changes. Anyone should be able to see this is a possible future. However, today you need your employees to stay focused and operate against the existing plan so creating panic or focusing on the worst case isn't really helpful (certainly from an executive standpoint).
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