I think we can all agree that in the history of Hyatt this is likely the most
controversial devaluation ever launched by the company.For those of us that are brand evangelists
It means making changes in our travel partners and patterns
I signed up with Gold Passport in 1994 and I can’t ever think of anything that comes close to reducing or eliminating my business. except for the first few years of Starwood Preferred guest back in 1999 when SPG simply crushed the loyalty game and other hotel loyalty programs struggled to compete with similar value propositions and in house recognition