I think many of NW's promos are overrated.

Say you're a frequent flyer, travelling every week (52 trips a year). Most carriers will give you 52,000 bonus miles simply for buying your tickets at their website (52 x 1,000) and doing nothing more.

NW, on the other hand, does not give such a simple, online bonus. Instead, NW has these wacky lump-sum promotions where people have to do a variety of tasks (credit card, idines, ticket purchases, remember to check-in at a kiosk, etc.), to get 10K here or 10K there.

While it's nice to see that lump sum bonus credit, I'd rather have the much easier 1K weekly.