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Thread: Citi Strata Elite (USA, launched 27 July 2025)
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Old Jul 25, 2025 | 2:00 pm
  #153  
mia
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Originally Posted by LAX
.... knowing what the competitors (CSR, Amex Plat, etc.) already offer, how can they launch something like this
Corporations don't have feelings, but the product manager will care because her bonus and prospects will be affected. This product would have been designed some time before the Sapphire Reserve refresh was announced, and based on the amount of negative reaction to that, there may still be an opening for Citi. Some previous Citi product launches appear to have been subsidized by MasterCard, which could make a product profitable even if it is panned online.
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