Hi -
I second the last post. I have gone so far as to have bought an annual $299 Frontier Go Wild Pass. I haver already booked 10 $15.30 flights compared to $100 +/- each on AS. Bought Gold elite on F9 for $40, I always either get an exit row or a premium seat in rows 1-2 and a free carryon. And yes, I am a MM 100K on AS. I am also MM on AA. And DL.
There is a lot of collective wisdom on this thread. If people choose to kvetch about what should be, that is on them. Take matters into your own hands.