before covid when flying to TPE/KHH, there was a literal wrap in economy. now its a hot meal. this genenoristy feels like the opposite of what is happening in the world now, anywhere else you might not even get any service.
to be fair, NH and JL have unbeatable legroom and very passenger friendly configs in economy, and really good soft products too.
I'm guessing the IFE, combined with the lounges ,and 2-4-2 seating in many regional economy flights, which is rare in asia at this point, is what beat the others.