Originally Posted by
cricketer
The only way I see a personalized IFE experience actually being useful is if it goes with me from flight to flight, and seamlessly allows me to resume where I might have left off. i.e. it should work like any streaming service account does today. Absent that, there is zero value. Everything else is in the app anyway.
Currently, this is accurate: no value.
I flew the same A320 BUR-DEN-ATL a few weeks ago, so since this plane had it, I got to play with it twice back to back. On the first flight, it didn't immediately show my name, but then I had switched seats a few minutes before boarding (I think the person who was previously in my seat had been upgraded during boarding.) They right after the doors closed, it did show my name, so it was like the passenger list had been refreshed. First flight I logged in with my birth month/date and 2nd flight with the app. I favorited a few movies on the first flight, but they didn't show up on the 2nd. While it showed me connecting flights, it just showed everyone's and didn't personalize the list for me. I couldn't see any benefit to logging in, except maybe if I had done buy on board, maybe the FA wouldn't have confirmed me by name, but I didn't buy anything on these flights, so that is just a guess. I thought about coming here to post about it then, but it was such a non-event that I didn't bother.