FlyerTalk Forums - View Single Post - BA ANNOUNCEMENT - BA to move to a spend based Tier Point system From 1st April 2025
Old Feb 2, 2025 | 9:01 am
  #5366  
TedToToe
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Originally Posted by Andriyko
I am struggling to see what they will lose. Yes, EMD is a uniquely OW thing, but in many ways BA Silver/OW SPH is better than what the top status in the other 2 alliances offers. Perhaps, my ego is not hurt because I am paying that much for my travel myself and I know exactly what I get and what I am paying for. If one’s ego is bankrolled by someone else, they may take a different view of their importance.

I really appreciate your posts - a lot to learn.
What 'they' lose is answered in the post immediately above yours but, I will elaborate on one aspect. For me, it's about when we travel as a family on holiday. The First Wing has its critics, but the check-in experience is vastly superior and try finding 3 or 4 seats together in The Galleries North or South during school holidays.
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