Originally Posted by Kamiakdad

You do realize that FF plans help keep airlines from price wars. Without loyal customers, they will go free agent to best price. MVP elites pay more to earn EQM for nearly all their flights for a chance at upgrades. Without them then what is point of status. Without FF plans then no more MRs, no loyalty, only saver fares and hello to discount airlines taking a larger portion of revenue as well as lots of canceled CCs. Let alone that FF represent a disproportionate revenue stream. No loyalty, no consistent revenue support. It's not in a vacuum that FF plans were created.