If you're planning to try the new Spark by Hilton Bentonville on Walton Boulevard, it's a good idea to start making arrangements now. The changing fortunes of various hotel brands are clearly evident at the location. Over the past fifteen years, Google Street View reveals that the building has housed these names: Sleep Inn (around 2008), Motel 6 (2012), Baymont Inn (2016), Red Roof Plus (2017), Quality Inn (2022), Spark (2025).