I believe changing it to revenue was part of their huge new money making scheme over a year ago. Alaska planned this whole deceptive move recognizing a huge number of customers would switch loyalty to them, apply for multiple new credit cards, and even added a little fun with Hawaiian who also got a piece of the action. They timed it so well!! Then just as social media raved for several months how great Alaska is everyone is applying for cards with bonus offers. Then Alaska decides to drop the ball? I’m canceling my cards. And yes the CEO is full of crap and a liar.
Originally Posted by
flyingmusicianlax
https://www.travelandleisure.com/ala...t-card-8770916
If AS moves to revenue-based earning, that's their prerogative. But the statement in the title sounds like a bald-faced lie coming from their VP of Loyalty, Brett Catlin. The least he could do for loyal flyers is be honest about it and say that they'd do it to save money.
