Originally Posted by
Admiral Ackbar
1.5x here, not really worth booking anything in advance for this, especially since not SQM
Even at 3x is not worth booking anything purely for the points given they are selling Aeroplan points at $0.19/pt on a semi-regular basis, the CPM is still significantly higher when you're actually flying to earn those points.
The days of milage run for reward points are long gone.