FlyerTalk Forums - View Single Post - BA ANNOUNCEMENT - BA to move to a spend based Tier Point system From 1st April 2025
Old Jan 4, 2025 | 12:12 am
  #2919  
fransknorge
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Originally Posted by LondSE1
I understand the sentiment but if you make Gold Card from mainly the hotel stay BA will not be making much money on this. It does seem strange that there is no requirement to fly BA and that you can make status from mainly a hotel spend. Have they thought this through?
The pure profit BA makes on a 50k GBP hotel booking via BAH is possibly higher than 50k GBP worth of flight. Hotel commissions via agent are large and the cost to sell by BAH is negligible compared to operating aircrafts. These changes are clearly thought with this in mind.
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